Class Campaign Studies

In the graduate level class, Integrated Marketing Communications, the quarter length assignment was to create two events that would benefit the Chicago chapter of the Christopher and Dana Reeve Foundation. The information below in the advertisements is strictly fictional and used in pitches to the client during class presentations.

The class client in my public service communication was the Hamdard Center. We were assigned the task of creating a public relations plan in order to raise awareness of breast cancer among their clients. These are two posters I designed for events included in my group's plan.

The case study assignment in my integrated marketing communications class was to raise awareness and help boost sales for Andrew Murray Vineyards in California. The pitch created included an entire campaign with hotel partnerships, ads on internet tourism sites, public relations and industry magazines. The advertisements are strictly fictional.